Based in Pretoria, South Africa, Instacom is a leading provider of critical communications solutions to government agencies and private enterprises in Africa. They are the market leader in South Africa and are rapidly expanding across Africa with operations in 20 countries.
Instacom’s mission is to pioneer world-class critical communications and personnel management solutions across a range of industry sectors, including security, facility management, police, logistics, transport, healthcare, mining, construction, agriculture and public sectors.
Instacom has been a reseller of Mobile Tornado’s push-to-talk over cellular (PTToC) technology since 2010. Mobile Tornado and Instacom share a vision of leveraging technology to enhance communication and operational efficiency for businesses.
During the long and successful partnership, Instacom and Mobile Tornado have worked closely to share mutual knowledge and expertise.
Opportunity
The continued growth of mobile network coverage across Africa is creating big opportunities for organisations to introduce push-to-talk over cellular (also known as PTT and PoC). More and more organisations are introducing PTT to their product portfolios to increase safety, reduce costs, boost productivity and improve efficiency among their remote workforces.
Mobile Tornado’s PTToC solutions are known for their robustness, reliability, and superior performance, especially in demanding environments. Instacom recognised that by working with Mobile Tornado, they could deliver superior PTT services to their customers across Africa.
Results
The partnership has enabled Mobile Tornado and Instacom to collaborate on developing tailored solutions that meet the specific needs of the African market.
Solutions are highly scalable, providing flexibility and enabling Instacom’s customers to expand their digital footprint as their communication requirements develop.
By working together on marketing and sales initiatives, it has been possible for Instacom to reach more customers and effectively communicate the benefits of the PTToC solution.
The partnership has created exciting opportunities for both Instacom and Mobile Tornado to cement their presence in the fast-growing continent and expand into new markets and territories. It has achieved measurable results and resulted in high levels of satisfaction from Instacom’s customers.
“We are proud to partner with Mobile Tornado and offer its innovative technologies to help our customers achieve their ambitions. Mobile Tornado has a solid reputation for delivering high-quality PTToC solutions, and for continually investing in R&D, ensuring their solutions remain world-leading. Mobile Tornado offers competitive pricing without compromising on quality, providing our customers with excellent value for their investment.
Extending our partnership reflects our commitment to providing the best possible solutions and fostering long-term relationships that drive mutual success.”
Kobus Briel, Chief Executive Officer of Instacom
Read more about our partnership here